Conflicted about angel rounds

Lately been noticing some strange cap tables in the early stage startup community – where angels own a fair amount of the company. There are so many ways to finance a company – most folks prefer equity or priced rounds. I tend to agree providing that all parties involved know what they are doing.

In some cases the startups are young and not very experienced. At the same time the angels are the same or potentially expecting to own too much of the company. Both of these combos can cause trouble.

First thing I tell all parties is get educated – start with Venture Deals for example.

Or read up from lots of different angles :: http://avc.com/2011/07/financing-options-convertible-debt/.

But when it comes to notes you will see some pretty harsh and normally valid opinions :: https://bothsidesofthetable.com/the-truth-about-convertible-debt-at-startups-and-the-hidden-terms-you-didn-t-understand-9fccf6854dee

More from Fred :: http://avc.com/2017/03/convertible-and-safe-notes/

Even our local VC weighs in : https://grayscale.vc/pesky-little-creatures-called-notes-1eedb65ed2ad

I am all for doing equity rounds if everyone knows what they are doing but I think a note might work in an early angel round when folks don’t know how to pull all the pieces together in a reasonable way. I would much rather see a note with a cap and decent terms that to see an angel owning 40% of the company for an early round.

I was looking around for someone who might explain this better and came across this from Index Ventures :: https://www.indexventures.com/blog/a-letter-to-german-entrepreneurs:

It is not uncommon for us to come across a one-year old startup that has yet to release its product, in which the angel investors already own 60% of the company, three founders (together) own 40% and there is no option pool. While the company may be interesting to us from a product, market and team perspective, we know that we will face massive challenges in structuring an investment that will result in a company with a healthy cap table that will allow the company to grow, attract and retain talent as well as raise future rounds of funding – without having to waste energy on dealing with misaligned stakeholders.

Spot on.

Why?

Angel investors, friends and family, who contributed cash to get the business started, deserve some level of ownership; but clearly 60% (or even 40%) are out of the question, if we want the math to work. For any founder, this type of structure should ring all kinds of alarm bells.

If we assume that the Series A investor will own 20% after the round closes, there is a 20% unallocated option pool and the founders and team own 40%, this leaves 20% for the earlier investors after the round. We should also note that when a startup raises a large Series A round that may involve two or three venture funds, the amount of equity allocated to the round might be as high as 40%.

Founders also don’t think about future rounds and the problems that can steamroll:

This problem is all the more thorny, when the angel investors have the right to participate in future rounds and intend to do so in order to protect against dilution. In these cases, the equation is basically unsolvable and doing a round with a venture investor risks entangling the founders in endless meetings and conference calls with their angel backers to find a compromise that will allow them essentially to rewrite their cap table.

I keep hearing folks suggest this solution but this is not a good answer:

And while having the angel investors sell all or some of their shares to the new investor might help redress the cap table, it is never desirable to have most of the money invested in an early round going to selling shareholders rather than into building the company.

This is great baseline advice:

Our advice to future entrepreneurs in Germany, and elsewhere, is to be thoughtful about the first money you raise; think hard how much you require, who you raise it from and what your investors are getting in return. While the people giving you your first €10,000 should be rewarded, they should not be given the means to hinder your future fundraising. While this advice may be perceived as self-serving coming from a venture capitalist keen to make Series A investments in Germany, we genuinely believe it is not and that you would hear the same thing from experienced entrepreneurs in the Bay Area or elsewhere.

This also makes a ton of sense:

We also think that in your seed round, you should raise as little money as possible – just enough to allow you to get to the validation point you will need to raise your next round. Choose your angels wisely and ask yourself how helpful and cooperative they will be when you come to raise your next round. We also don’t think that it’s a great idea to raise money from dozens of angels, if you can raise it from just a handful. Keeping them informed and getting them to agree to the terms of the next round should be as simple as possible and ideally not require lots of your (and your lawyer’s) time.

And this on corporate VC’s has some truth in it as well although your mileage may vary:

Finally, we generally don’t think it makes sense to include corporate investors or their venture arms in seed rounds. Having them be part of your cap table, with an investment that is probably trivial to them, will likely entail more negatives than positives. The real value that these partners can bring is through being great customers, great suppliers or a distribution partner. Further down the road it may make sense to bring one or more corporate investors into your ownership structure, or even sell the entire business to them, but until you reach that point, we think you are much better served by trying to do business with them all.

We, the people in the SEA ecosystem, need to help everyone improve.

I have a Discord group for VC and Tech going here :: https://discord.gg/sp3CckG

Please join in and let’s chat about it – another experiment I want to have is random audio meet ups to chat versus type.

Venture capital investment hits all-time record – Axios

So winter never really came to startup land but I think VC’s care more about fundamentals, especially in SEA region, are more sensitive to valuations and I think due to the bigger companies getting bigger rounds – there is less seed money available in some instances.

I am really excited about 2018, the SEA region and what SeedPlus will bring to the party!

Venture capital investment hits all-time record – Axios

World Domination 

This past week was busy with switch, slush, venturecon, VC-PE summit and then walkabout. I hit or spoke or cheered them all on. I love 💕 being in Singapore and it was awesome to witness everyone from around the world coming out to support the city/state that continues to punch well above the weight class that everyone thinks it might be in.

I won’t lie – I am Singapore fanboy. 

When I read stories like this about America, startup slump, I am thankful to be in Asia and specifically at the center of SEA. Pro startup with a government mindful of the challenges ahead but super supportive of tech and the role it will play in future societies.

I worry about America but remain hopeful.

Overall I continue to be concerned about the role of the huge tech companies in our lives and their impact on startups and capitalism.

I can’t wait to read The Four.

And on this subject his weekly newsletter is very timely :: https://www.l2inc.com/daily-insights/no-mercy-no-malice/the-worm-has-turned

The biggest opportunity for the Four

The Four could pull off one of the greatest moments in business, addressing a huge social issue while disrupting an enormous, wildly profitable sector that hasn’t innovated in decades. One or more of the Four should launch a tuition-free university that blends offline and online learning, and charges firms to recruit. Student debt and corporate profits are at an all-time high, meaning we need to flip the model — charge firms, not students, for education.

Apple is also well suited to do this as its brand has roots in education. I estimate the economic value of credentialing is, if taken as a market, likely the largest industry in business with 80%+ gross margins. There would be several ways to create $100B+ in shareholder value and catalyze desperately needed competition. We (universities) have stuck out our chins and deserve fists of stone. Feeding like insecure vampires on the scarcity of our product (dopamine surges through our brains at faculty meetings as we revel in how impossible it is for kids to get into our programs), and praying on the hopes and dreams of families. Education used to be the upward lubricant and a social good. It’s now just one of those things.

Other than each other, there is only one thing between the Four and $1T in market value: the perception of poor citizenship. The small-ball strategies of tax avoidance, obfuscation, and the idolatry of youth and the dollar, may turn big tech into smaller tech.

Thoughts to ponder for sure.

I hope one of the companies steps up and challenges the perception of the role they could play and make America proud.

Thoughts about the so-called SEA e-commerce war

I have been an avid user of Redmart since they opened. Written about them a few times :: https://seedvc.blog/?s=redmart. I tend to walk to the market with my kids, visit the wet markets or visit the Thai market at Golden Mile but sometimes it is just easier to order some stuff online and have it show up. Magic.

I also use both Uber and Grab since depending on the time of the day and where I am going – sometimes one is cheaper then the other. I still say Uber has superior after sales support and so far that remains true. My biggest complaint was their stupid number masking system but they finally fixed that with the new in-app messaging. Now if they would support using taxi stand numbers I would say there is no difference between the two apart from the customer service. What I mean by that is when I have a problem with Uber they generally respond immediately and just fix the issue. Grab can take hours or days to respond and then it takes many, many emails to fix the issue. I have some issues that were simply never fixed, especially if resolving the issue requires giving me a refund.

Now let’s get to the bigger field of play. Alibaba via acquisitions is battling it out with Amazon in e-commerce. I love a good fight since consumers generally win anyway but one of the weapons the Alibaba team is weilding is the LiveUp loyalty program. As a redmart customer I signed up and honestly forgot to cancel the trial so I got stuck with their one year bill.

Realizing I didn’t want the service I started hunting around to cancel it:

From this: https://www.liveup.sg/faq

Q: Is membership renewal automatic?

A: Yes. However, you may choose to end your membership during the free trial if you do not wish to be subject to automatic renewal. Your payment will be processed by either Redmart.com or Lazada.sg depending on the pathway that you registered for LiveUp.

So basically only way to keep this from renewing is end your membership.

So then there is this:

Q: How can I cancel my subscription?

A: We are sorry to see you go, but if you insist, you may click on the following links to cancel membership your LiveUp membership. However, any and all unused LiveUp membership credits, Netflix and Uber benefits will be forfeited upon cancellation of LiveUp membership.

If you registered via Lazada: https://www.lazada.sg/customer/account/membership/

If you registered via RedMart: https://redmart.com/liveup/account

Just to be clear, this is not an error of my blog, those links are not clickable. You have to cut and paste them which to me is the first sign of a horrid user experience. Why make this hard to get to?

Anyway, I cut and paste to cancel since I figured I might forget to cancel.

However I forgot to grok this:

Q: If I cancel my LiveUp subscription, what happens to my rebates and partner benefits?

A: Your subscription will still be active for the full subscription period. Hence, you are still able to enjoy the all the benefits that LiveUp offers until the end of the current subscription period. Do note that unused rebates expire when your membership expires.

Honestly I don’t get what the purpose of a loyalty program is without the benefits but I digress. Once I knew I had to pay I figured I would look into availing of the benefits. The redmart one happens automatically and you get credits on orders so nothing to do there but won’t help me much if I don’t use redmart anymore.

The other benefit I wanted to use was Uber. I started to try and make that work. First I tried emailing LiveUp and nothing happened. Then I tried using Uber support and they kept telling me to login and activate it.

Told me to go here for the record: https://redmart.com/liveup/account.

I would go there and would find no link to Uber. Finally I called redmart cause after 2 days of sending an email they had yet to return my email. Let me just call out that basically LiveUp support is only by the kindness of the partners, no one seems to actually work at LiveUp from what I can tell.

On the phone, redmart was able to figure out that if you cancel, remember this is the only way to keep from getting billed, that the links to activate the other benefits are gone. Got that? As a user the only way to keep from getting rebilled is to cancel but when you cancel the links to benefit activations are gone.

How is that for loyalty program?

I re-apply to the program and the links show up. I activate Uber and it seems to finally work. A few days after that one of my Uber ride receipts says in yellow at the top to be sure to activate my LiveUp benefits. What? Thought I already did.

Now when I go back to the account page it shows me the activation link again – same as it did before I activated it. The link won’t work this time though. They suggest a workaround to use a special promo code in my Uber app but when I try it I get a promo full subscribed message.

Wow. Winning.

Emails to Uber confirm I am in the program, but have yet to see a ride counter for my 10th ride with 10$ off yet. If it comes cool but if it does not I think I have wasted too much time trying to fix it.

I have always said and will repeat it here, this battle will be won by superior customer service. If LiveUp is an example of this then we already have a leading indicator as to who is winning this battle.

Singapore the 🎯 

Was quoted today in this article :: https://techcrunch.com/2017/07/22/alibaba-tencent-southeast-asia-game-of-thrones/

My general view is that although the Chinese VC and Chinese company activity in SEA region is probably the most as compared to any other region – my gut says that in general Singapore will continue grow to become a target of other regions like the USA and Europe as well.

Singapore has become the default SEA HQ and as the startups continue to mature – the attractiveness to Singapore acquisitions and investment will climb.

Productivity

One of our views is that automation will eat the world – like it or not. For me personally, I try to figure out ways to get more productive and manage my own time better. As a VC, I take a lot of meetings. Which means being heavily into my calendar. I have pretty much always relied on Fantastical. They have a new update :: http://flexibits.com/blog/2017/07/fantastical-2-4-for-mac-midsummer-edition/.

Which is killer but I must say that I use it less and less. Why?

Cause my calendar is largely automated via email using Evie.ai.

They have just launched their new product and rebranding.

Full disclosure – SeedPlus is an investor but I was using it before that happened.

Anyways. Check it out. You will love it.